Personal Narrative- Nearly Fatal Car Accident Essay -- Personal Narrat

The bright lights blinded me as I attempted to open my eyes. Where am I, I pondered internally? I shocked my head to and fro frantically attempting to make sense of where I was. I heard a voice say, Hold him down, we are nearly there. A sharp torment ran down my back to my feet. Everything I could see were lights blazing and shadows moving every which way. The moving bed that I was on halted unexpectedly and a veil was set over my face. I did whatever it takes not to inhale, however in under a subsequent I was oblivious. In no evident request numerous scenes started to streak through my head. My musings went to nothing, and for brief all I found in my psyche was an everlasting dark opening joined by a solitary stunning signal. Unexpectedly, I arose to the crashing sound of my morning timer. I more likely than not had an awful dream I contemplated internally as I turned on the spigot to wash my face. It was eleven toward the beginning of the day, and everybody in my family was sitting in the parlor staring at the TV. I wasn't exactly certain what the day was. Everything was very recognizable. I figured it was Sunday, however I didn't know. The smell of flapjacks and bacon glided through the air from the kitchen to where I was remaining in the front room. I advanced past my sisters and my mother and took a seat at the bar in the kitchen trusting my father would serve me breakfast with the goal that I would not need to get up to get it. Hello, I said to my father as I plunked down. He was remaining with his back to me as he flipped over certain hotcakes. I see you're up splendid and early toward the beginning of today, my father said as he went to take a gander at me. I laughed as I answered, Yes sure am. Then I included, Hello father, who won the Texas ATM game? They don't begin playin' until two o'clock. That was the appropriate response I was searching for. ... ...rder numerous scenes started to streak through my head. My contemplations went to nothing, and for brief all I found in my brain was an everlasting dark gap joined by a solitary stunning signal. At the point when I got cognizant, a similar glaring lights were sparkling down on me. This time, there was a man in all white whose face was outlined by the lights. I thought I was dead and that I was taking a gander at a blessed messenger. The man spoke, Logan, do you recognize what has befallen you? Wha, huh, I. .ooo..what. Logan, do you realize that you were in an intense auto crash? No doubt, I mean I suspect as much. I thought it was each of the a fantasy. You are a fortunate individual. Numerous individuals could never endure such a mishap. Not having anything over an awful blackout is a marvel. What day right? Where are my folks? Simply lay there tranquilly and I will go get them.

US Industrial Revolution Essays - Rockefeller Family, Standard Oil

US Industrial Revolution The Standard Oil Company established by John D. Rockefeller and the U.S. Steel Organization established by Andrew Carnegie. The Standard Oil Company and U.S. Steel Organization were made fruitful in various manners because of the activities of their various proprietors. The organizations varied in their work relations, showcase control, and basic association. In the steel business, Carnegie created a framework known as vertical combination. This implies he cut out the center man. Carnegie purchased his own iron and coal mineshafts since utilizing autonomous organizations cost excessively and were wasteful. By doing this he had the option to undersell his competetors on the grounds that they needed to pay the contenders they went through to get the crude materials. In contrast to Andrew Carnegie, John D. Rockefeller coordinated his oil business through and through, his unmistakable advancement in development of American industry was even. This implied he tailed one item through the entirety of its stages. For instance, rockrfeller controlled the oil when it was penetrated, through the refining stage, and he kept up command over the refining process transforming it into fuel. Despite the fact that these two influential men utilized two various strategies for the board their organizations were still exceptionally fruitful (Conlin, 425-426). Moguls like Andrew Carnegie, the steel lord, and John D. Rockefeller, the oil aristocrat, practiced their virtuoso in concocting approaches to circument rivalry. Despite the fact that, Carnegie slanted to be extreme fisted in business, he was not a monopolist and hated monopolistic trusts. John D. Rockefeller came to command the oil business. With one upward step after another he sorted out the Standard Oil Company, which was the core of the incredible trust that was shaped. Rockefeller indicated little benevolence. He accepted crude viciousness won in the wilderness universe of business, where just the fittest endure. He persued the arrangement of ruin or rule. Rockefeller's oil restraining infrastructure turned out a predominant item at a moderately modest cost. Rockefeller belived in heartless business, Carnegie didn't, yet the two of them had the best organizations in their ventures. (The American Pageant, pages 515-518) Rockefeller treated his clients in a similar way that Andrew Carnegie treated his laborers: coldblooded and brutal. The Standard Oil Company urgently needed each conceivable organization to purchase their items. Standard Oil utilized heartless strategies when Rockefeller threatenedto start his own chain of markets and put nearby vendors bankrupt on the off chance that they didn't accepting oil from Standard Oil Company. Carnegie managed his laborers with a similar virus absence of tact and thought. Carnegie would energize a threatening rivalry between two of his laborers and he prodded them into exceeding one another. A portion of his representatives discovered working under Carnegie insufferable. These competitions turned out to be so essential to the workers that somedidn't converse with each other for a considerable length of time (McCloskkey, page 145). Albeit both Carnegie and Rockefeller made extermely successsful organizations, the two of them utilized corrupt strategies in some part of their company working to get to the top. The achievement of the Standard Oil Company and U.S. Steel organization was credited to the way that their proprietors ran them with incredible power. In this exceptionally competetive timeframe, numerous new organizations were being shaped and it took capable specialists to excel furthermore, keep the organizations running and make the fortunes that were made during this enough said.

Personality, Personality Development, Spheres, Public Relations

Characterize character The free word reference: the noticeable part of one's character as it intrigues others: He has a satisfying character. the entirety of the physical, mental, enthusiastic, and social attributes of a person. the sorted out example of social attributes of the person. the nature of being an individual; presence as an unsure individual; individual character. the fundamental character of an individual. http://www. thepersonalitysystem. organization: â€Å"Personality is the whole mental association of a person at any phase of his development.It grasps each period of human character: mind, disposition, aptitude, profound quality, and each demeanor that has beeen developed over an incredible span. † (Warren ; Carmichael, 1930, p. 333) (In a recognized overstatement†¦ ) â€Å"Personality is the pith of a person. † (Hall ; Lindzey, 1957, p. 9, portraying proclamations by Gordon Allport) â€Å"An person's example of mental procedures emerging from inte ntions, emotions, considerations, and other significant zones of mental capacity. Character is communicated through its impacts on the body, in cognizant mental life, and through the person's social conduct. (Mayer, 2005) 2. ) Define character improvement http://www. instruction. com: Progressive association of the mental attributes one of a kind to an individual, happening as the aftereffect of development and gaining from birth through adulthood http://www. angelfire. com: Personality advancement is the building up a character clique in order to make a solid constructive impression about self with the focused on gathering, or when all is said in done; and progressively appropriate part of such character is to keep up and demonstrate in a since quite a while ago run. http://www. healthofchildren. com:Personality advancement is the improvement of the composed example of practices and perspectives that makes an individual particular. Character advancement happens by the continuous as sociation of personality, character, and condition. 3. ) parts/circles of character Wikianswers: 1. Physical Aspect-Height, weight, size composition. 2. Scholarly angle capacity to dissect, blended or to offer input 3. Enthusiastic perspective the privilege time,place 4. Social perspective ability to go others. meet others without fundamentally pulling back. 5.Moral Aspect-Knowing set in stone https://destinations. google. com: 11. 2. 1 Identity is experienced as staying alert that one exists and that one has the privilege to live. The individual acknowledges his cutoff points and is set up to apply his entitlement to exist. He gets quality and boldness from a fundamental sentiment of security, from self-assurance and confidence in others. He acknowledges obligation regarding his conduct. A patient with shortcoming in the circle of personality feels uncertain, â€Å"not O. K. â€Å"and keeps away from duties. This frequently deters progress in therapy.Strengthening character at th at point has a high need. 11. 2. 2 Intimacy Humans are social creatures. One of the main needs of an individual is to relate near one individual specifically. This produces holding among baby and mother. Further down the road the closeness of darlings and dear companions creates, one figures out how to be near others without losing one's own personality. Closeness creates on the edge of combination (distinguishing proof with the other) and self-statement. The absolute opposite: combination versus self-sufficiency is understood by â€Å"sharing†.A individual who feels upheld by a solid sentiment of character can connect and get close with others in this way advancing their lives. The closeness offered in kind, is one's very own support personality. In the event that something in the circle of closeness is inadequate with regards to, a patient may encounter inconvenience in creating satisfactory social adapting aptitudes. In an advisor a lonely requirement for closeness may off er ascent to issues: the exchange of sentiments by the patient to the specialist may create turmoil and evoke insufficient reactions. 11. 2. Drives and feelings The craft of living is settling on the correct decisions and choices. This part of human conduct is concentrated by inspiration hypothesis. It is a significant space for the correspondence pathologist: numerous disarranges have their start in this circle. 11. 2. 4 Relating socially during the time spent self-actualisation this is the cushion zone that individuals work around their character and closeness. Human drives and inspirations are culminated in the social circle: personality is cultivated, closeness must be actualised in a social context.Interaction happens with individuals from the family and others in nature, in a consistently enlarging circle. Out of early encounters with socialization a perplexing scene of exchanges between individuals will develop, which E. Berne has appropriately depicted as exercises, spend ti mes and â€Å"games†. A reasonable number of games get individuals entrapped in hazardous social propensities for which they themselves are not really mindful. A real existence situation with unwholesome games may incorporate some horrendous discourse and voice neuroses.Replacing the ruling games and changing the situation, by pretending and rehearsing without game connections can realize a significant change. It will carry the individual more like a genuine sentiment of character (rather than a phony one) and to authentic close connections. 11. 2. 5 Creative vitality and the intensity of will Men and ladies are regularly decided by the impression of intensity they show in doing their structures and goals, in requesting accomplishments from themselves and in ruling others or, then again by submitting to others.Phantasy and imaginative force are significant factors in individuals' lives, as are desire and constancy to complete one's plan. 11. 2. 6 Cognition: observation, separ ation, assessment In this circle the individual keeps his interior picture of nature and of his own working in this condition. Insight has been gathered from and plagues every single past level: character, closeness, enthusiastic self-safeguarding, identifying with others, inventiveness and resolution, have their automatic controls just as a cognizant representation.By normal idea the individual attempts to understand what is befalling him and to his condition. Objective however they may appear to be, contemplations might be dependent upon mutilation: Misinterpretations and bogus desires may happen as a result of incredibly solid encounters dating far back in time. [pic] 4. ) characterize advertising http://www. businessdictionary. com: The calling or practice of making and keeping up altruism of an association's different publics (clients, workers, financial specialists, providers, and so forth , for the most part through exposure and other nonpaid types of correspondence. These en deavors may likewise incorporate help of expressions, worthy missions, instruction, games, and other city commitment. http://www. prsa. organization: â€Å"Public relations is a key correspondence process that assembles commonly useful connections among associations and their publics. † www. answers. com (Britannica): Aspect of interchanges that includes advancing an attractive picture for an individual or gathering looking for open consideration.

Nursing Ethics Law Research Citizen Kane Review - 275 Words

Nursing Ethics Law Research: Citizen Kane Review (Essay Sample) Content: CTIZEN KANE REVIEWStudentà ¢Ã¢â€š ¬s nameInstructorà ¢Ã¢â€š ¬s nameCourseDateCitizen Kane introduced major cinematic advance on various fronts in film making. Perhaps a huge influence came from its use of flash backs and inconsistent story telling. Citizen Kane follows the life of Charles Kane, a rich newspaper mogul who had recently died. The movie is set upon the death of Kane and follows a series of flashbacks in an effort to conceal the meaning of "Rosebudà ¢Ã¢â€š ¬Ã‚ , the last word from Kane. The movie employs heavily on the use of flashbacks and inconsistent of storytelling. This way, Citizen Kane portrays a longer period of realistic telling thus allowing the characters to be able to age just as the story moves on. Hence, other than telling the story in perhaps a linear chronological way, the story of Kane is able to overlap segments thus adding more information as each of the narrator tells his or her story. The use of flash backs provides a perspective o f the characters who are either aging or forgetful hence casting doubt on the reliability of their memories. Basically, it involves unreliable narrators whose interpretations plus opinion affect the story. They technique then succeeds in alluding more questions than answers on the character and life of Charles Kane and the meaning of the word "Rosebudà ¢Ã¢â€š ¬Ã‚ .Familiar Image is another cinematic element employed in the film. There are several images that are repeated in an effort to remind the viewer of certain previous scenes and then show narrative informati...

Synothic Problem Free Essay Example, 1750 words

On the other hand, other authors do believe otherwise. This was evident in the statement of Mark Goodacre; according to the writer: â€Å"This way of reading the Gospel is not simply a recent and popular development. It is the way in which they have been read for most of their history. It proceeds in part from an embarrassment that there should be four Gospels in the Bible and not one. If we are to think of ‘gospel truth’ and the reliability of Scripture, there might seem to be a problem in the fact that the first four books in the New Testament announce themselves as the Gospels According to Matthew, Mark, Luke and John. †6 The problems that other scholars are pertaining to are just in reference to the possible questions and emerging explanations between the relationships of the gospels. When thoroughly analyzing the three gospels, they are not similar word per word. They also tell the stories or the events of the life of Jesus in different ways. Since there are 3 different gospels written by 3 different apostles, it is not impossible that, though they see the same things and write about it, there are interpretations and terminologies which would not synch in one way or the other. Even if the gospels are said to be synoptic, or are seen as similar, its writers do have different ways of telling and conveying a story to future readers. We will write a custom essay sample on Synothic Problem or any topic specifically for you Only $17.96 $11.86/pageorder now Another point that should be considered when analyzing the synoptic gospels is the fact that there have been numerous versions of the Bible available to the present generation of scholars. Moreover, the Bible was written in a different language as compared to the languages of today’s Bibles (the translations). 7 The differences and discrepancies found in the synoptic gospels are further backed up by various scholars who believe that these variations are just facts which do not affect the reliability and credibility of the Scriptures. As Bratcher detailed: This allowed the development of critical methodologies for the investigation of Scripture that included a careful and detailed reading of the biblical texts for what they actually said apart from the doctrines that told people what they should mean. This did not deny the authority of the Bible as the inspired word of God. In fact, it affirmed it even more strongly. But it did allow the biblical text to be seen as something more than a repository of timeless and unchanging truths written by the finger of God. 8 The more the scriptures are being questioned, the more these scholars believe that what was written in the text is true.

Entity Relationship Diagram - 1225 Words

Entity Relationship Diagram The bellow diagram is what is refered to as an Entity Relationship Diagram. Its purpose is to show the relationship between different data in the hotel management program , and the actions that are performed on it. And how data from different objects relate to each other. Legend The Data Entities represent data that will need to be stored on the system, in general terms. The Relationships represent actions that will occur to the Data Entities, or Weak Entities. The Weak Entities represent data that does not exist, except in relation to a Data Entity. Data Dictionary Below is a data dictionary used to demostrate how data will be represented in the computer system, and how different modules are inter†¦show more content†¦Outgoing Phone Number = Phone Number * Represents a call made from a room.* Password = STRING(8) * An position to maintain the password of the user.* Phone Call = Bill To + Outgoing Phone Number + Start Time + Stop Time + Cost of Phone Call * Represents a phone call made from a certain room. * Phone Number = [ 0 | 1 | .. | 9] + - + [000 | 001 | ... | 999 ] + - + [000 | 001 | ... | 999 ] + - + [0000 | 0001 | .... | 9999] * Represents a phone number.* Phone Service = {Phone Call} * A List of Phone Usages.* Price = $ + INT + [00 | 01 | .. | 99] * A Field which represents the price for a Menu Item.* Price Per Night = $ + INT + . + [00 | 01Show MoreRelatedEntity Relationship Diagrams747 Words   |  3 PagesAn entity relationship diagram is the basic design model for any database. It is the major deliverable for a conceptual database design. It is the logical organization of any data in the database and is usually made up of three components namely; entities, attributes and relationships. Entities are the major categories of data in the database and are usually represented by rectangles. Attributes are the characteristics of the entities and are usually written in the rectangle. Relationships are theRead MoreEntity-Relationship Diagrams and the Relational Model2499 Words   |  10 PagesReview Entity-Relationship Diagrams and the Relational Model CS 186, Fall 2007, Lecture 2 R G, Chaps. 23 A relationship, I think, is like a shark, you know? It has to constantly move forward or it dies. And I think what we got on our hands is a dead shark. Woody Allen (from Annie Hall, 1979) †¢ Why use a DBMS? OS provides RAM and disk Review †¢ Why use a DBMS? OS provides RAM and disk – Concurrency – Recovery – Abstraction, Data Independence – Query Languages – Efficiency (for most tasks)Read MoreEntity-relationship Model and E-r Diagram2109 Words   |  9 Pagesmodel year car report-number location date driver participated accident damage-amount Figure 2.1 E-R diagram for a Car-insurance company. Exercises 2.1 Explain the distinctions among the terms primary key, candidate key, and superkey. Answer: A superkey is a set of one or more attributes that, taken collectively, allows us to identify uniquely an entity in the entity set. A superkey may contain extraneous attributes. If K is a superkey, then so is any superset of K. A superkey forRead MoreData Modeling Using Entity Relationship Diagrams : A Step Wise Method1798 Words   |  8 Pages Best Practice: ERDs â€Å"Data Modeling Using Entity Relationship Diagrams: A Step-Wise Method† IST 659 - Syracuse University September 30, 2014 Jared S. Mandel â€Æ' Introduction Databases are the center of many technology and non-technology focused businesses. They are used in retail, healthcare, education and government. Databases are essentially in entering, storing, managing and referencing data, and can be simple in nature, or extremely complex. In order for a database to be implementedRead MoreEntity Relationship Diagram of a Video Rental Store601 Words   |  2 PagesVideo Rental Store Entity Relationship Diagram For this video rental store, the movie database contains three kinds of records namely customers, tapes, and rentals. Whenever a customer visits the video store, the database is looked at to determine whether the store attendants already know the new customer; and if not, a new record is added to update the new customer’s details (Beynon-Davies, 2004). In the database, important information about the customer that is stored includes the customers nameRead MoreApplying Normalized Tables And The Model Of The Entity Relationship Diagram Can Then Improve The Conceptual Model1206 Words   |  5 Pagesattributes within the entity table to achieve its goal. Since the Entity Relationship Diagram will also contain the appropriations amongst the attributes, as a common base to identify the entity type structure, than it is possible to then apply the normalization principles, all during the conceptual data modeling phase. Enacting Normalization during the Entity Relationship Diagram can then improve the conceptual model, and therefore speed its utilization. The Entity Relationship Diagram has acquired lotsRead MoreEntity-relationship Model and Mountain View Community1374 Words   |  6 PagesHospital want to use entity-relationship modeling to understand its data requirements? What other ways might the hospital want to model its information requirements? This hospital wants to use E-R modeling to understand data requirements. E-R modeling is very easy to understand and shows all the business rules. †¢ Entity-relationship modeling is logical representation of the data for an organization or for a business area. The E-R model is expressed in terms of entities in the business environmentRead MoreEvolution of Data Models1122 Words   |  5 Pagesrepresenting information using parent/child relationships: each parent can have many children, but each child has only parent. All attributes of a specific record are listed under an entity type. Example of a hierarchical model In a database an entity type is the equivalent of a table. Each individual record is represented as a row, and each attribute as a column. Entity types are related to each other using 1:N mappings, also known as one-to-many relationship. This model is recognized as the firstRead MoreHuffman Trucking Entity-Relationship Model1667 Words   |  7 PagesThe Entity-Relationship Model ------------------------------------------------- Top of Form Bottom of Form Database Design Goal of design is to generate a formal specification of the database schema Methodology: 1. Use E-R model to get a high-level graphical view of essential components of enterprise and how they are related 2. Then convert E-R diagram to SQL DDL, or whatever database model you are using E-R Model is not SQL based. It s not limited to any particular DBMS. It is aRead MoreBec Case Study Essay1624 Words   |  7 PagesSolutions 1. Review the data flow diagrams you developed for questions in the BEC case at the end of Chapter 5 (or diagrams given to you by your instructor.) Study the data flows and data stores on these diagrams and decide if you agree with the team’s conclusion that there are only the six entity types listed in this case and in BEC Figure 6-1. If you disagree, define additional entity types, explain why they are necessary, and modify BEC Figure 6-1. The six entity types in BEC Figure 1 are the

Fundamental Reason of Success for BX Shoes-Samples for Students

Question: Analyze the fundamental reason of success for BX Shoes. Asnwer: Introduction Managing logistics is a significant aspect of supply chain management that ensures appropriate planning, implementing and controlling to move forward effectively. The functions of logistics management are conducted in order to meet the demand of the potential customers. Successful logistics management ensures the overall success of the business thereby, gaining competitive advantage for the organizations and ability to sustain in the market. In this assignment, the fundamental reason of success for BX Shoes is analyzed in comparison to other successful and unsuccessful organizations. This assignment also highlights the probable techniques of competitive advantage that resulted in the success of BX Shoes along with mentioning the ways of using the techniques by other organizations for ensuring success. Moreover, the concept of sustainability and its relevance in terms of BX Shoes are also discussed. The fundamental reason for success for BX Shoes in comparison to another successful and unsuccessful company According to the given case study, BX Shoes is a subsidiary of one of leading brands in India. The company operates in partnership with an Italian company and mainly emphasizes on exporting materials. As the organization emphasized on cash-intensive business operations, BX Shoes is a good fit for outsourcing materials. The shoe company has incurred loss initially that was rectified by changing the business operations style. The loss of failure initially was identified due to outsourcing materials to multiple outsourcers. The revenues of the organization fell dropped 20% in the third year compared to the revenues of the organization in the second year, that increased by 50%. This was a trial period for the organization as the organization was establishing the business rather than making headway. Upon identifying the reason of the failure of the business, in the year 1999-2000, a partnership between the BX and the Italian partner was established. Henceforth, growth was noticed for the organization. As commented by Sun and Lee (2013), joint venture or partnership is defined as the cooperation of two or more companies in which each of the partners agrees to share the profit, loss and control in a particular enterprise. The partnership between the Italian partner and the BX hoes worked like a joint venture that a not restricted only to the design stage for the companies. For example, if improper material is produced, both the parties will simultaneously handle the issues and try to overcome it. There are examples of successful joint ventures for various business organizations throughout the world. The Chinese Chery Automobiles entered into a joint venture with the British luxury car manufacturers and the company was named Chery Jaguar Land Rover Automotive Company. A plant was established in Changshu in Shanghai. The chief of the newly formed joint ventured company said that both the companies would work in close collaboration and emphasize on their capabilities to produce advanced and relevant car models for the Chinese customers. The joint venture allows the host company to have a better understanding of the host country due to the collaboration of the home company. In this case, the Chery Automobile was able to provide an in-depth knowledge about the expectations and demands of the Chinese customers to the British company. As a result, both the companies were able to decide and develop business and operational strategies for conducting the business successfully. Similarly, the BX Shoes and the Italian partner had decided that if improper material is produced both the partne rs will work together to resolve the issue. The trust between the BX and the Italian partner is also a major reason for the successful venture (H, 2017). However, there are certain joint ventures that have failed miserably due to lack of cooperation from both the partners. One such example was the failure joint venture between The Tiffany Co and Swatch Group. Both the organizations established a joint venture in 2007 to manufacture watches under the Tiffany brand. However, in 2011, a dispute arose when the Swatch cancelled the cooperation. According to the report, Tiffany was delaying the procedure of the joint venture that eventually resulted in the failure (BBC News, 2017). In respect to the gen case study, the reason of failure between The Tiffany Co and the Swatch is the lack of cooperation. Such a characteristic between the BX and the Italian partners was not noticed and practised that ensured a successful joint venture. Techniques of maintaining competitive advantage for BX Shoes An organization has limited economic existence without any competitive advantage. Therefore, the most important goal for an organization is to create competitive advantage in order to sustain in the competitive business market. As mentioned by Campbell, Coff and Kryscynski (2012), having a competitive advantage signifies greater customer value offered by the organization. This can be in terms of lower prices of the products or ensuring greater service and benefits justifying the higher prices. According to the given case study, BX Shoes and the Italian partner need to have a competitive advantage for conducting the business successfully. There are significant ways of maintaining a competitive advantage for the business organizations. The business organizations need to consider the preferences, expectations and demands as their topmost priority (Wagner III and Hollenbeck 2014). This is because a business is only successful when it has the ability to keep up and fulfil with the changing trends and demands of their target customers. The business organizations need to set their objective that the customers are always right. For example, if the target customers of the organization are middle earning people, then the pricing of the product needs to be accordingly. The business organization will fail to attract their potential customers and sell the products if they implement premium-pricing strategy. Therefore, based on the income of the target customers, the organizations need to implement their pricing strategy. Additionally, the organizations also need to stay attuned with the demands of the customers along with emerging technologies and government regulations. Another way of maintaining competitive advantage is having something unique in their product manufactured and sold by the company. There are different companies conducting business in the same business sector. As a result, the customers have a wide range of options for buying a particular product. For example, if the customer is not satisfied with the price of a product of a company, he might opt for another company selling the similar product. This will result in loss of potential customers for the companies. Therefore, the organizations need to have innovative and unique properties for attracting the customers. For example, one such innovative product was launched by Apple was iPod. In the era of mp3 players, Apple launched iPod that changed the expectation and experience of the customers worldwide. The company was not only able to attract premium customers but also customers from all income background. Apple successfully launched various models and capacity of iPod for all types o f the customer by varying the price of the product. Another significant way of gaining competitive is by engaging the customers on a timely basis (Kirchmer 2012). The organizations need to engage the target customers by implementing new offers and benefits to the customers at a regular interval. The customers will be easily bored and feel saturated if they fail to receive attracting offers and benefits from the organization on a regular basis. Therefore, engaging the customers is a huge competitive advantage for the organizations. Suitability of the competitive advantage of BX Shoes for other companies After the joint venture of BX Shoes with the Italian partner, the collaborative organization gained a competitive advantage that helped them survive in the market. The Italian partner and the BX Shoes gained a competitive advantage by outsourcing the products according to the needs. Having enough and sufficient capital for running a business is one of the most significant parts. The fact that the Italian partner for the BX was financially strong was a strong competitive advantage for the organization. BxX selected the outsourced for them based on the organizations financially stability and strength. According to Meihami and Meihami (2014), the financial stability of the organization provides support and confidence for running the business. This was a major competitive advantage for BX Shoes. This point of gaining competitive advantage can be used other organization in order to run the business successfully. Uncertainty in business is commonly encountered by the organizations. This is due to change in the present market, the global economy and the demand of the customers. Therefore, having adequate and sufficient capital helps the business organizations to withstand any circumstances. For example, the financial stability of the Italian partner provides a competitive advantage for the BX Shoes, as the organization is able to cope up with the demands of the business in a new country very easily. The business conducted by the BX and the Italian partner is highly cashed intensive. BX Shoes were the best fit for the outsourcers requirement. In the business of import and export, there lie inherent issues such as procurement of the leather and the quality of the product that is judged at the end. Therefore, in order to reduce the uncertainties of the business a supplier partnership approach for the business was preferred by the organization. This provided a competitive advantage for the organizations, as both the partners were able to resolve the issues encountered during operations such as designing and procurement. Such a competitive advantage can be used other companies, as this strategy helps in enlightening the process of reducing business uncertainties. BX was looking for a new business venture while the Italian partner was trying to extend its manufacturing operations to India. As the requirement of both the companies met, they signed a memorandum specifying broadly the roles and responsibilities of both the parties. BX was looking for someone who knew the business and the Italian partner was looking for an established Indian company. Supplier based joint venture was successful and provided a competitive advantage for the companies, both had adequate knowledge in their fields. BX Company enlightened the Italian partner about the expectations and demands of the Indian customers based on which marketing, pricing and operational strategies were developed. On the other hand, the Italian partner guided BX about the shoe industry. This competitive advantage used by BX can be used by other organization in order to develop a deeper understanding of the host country and techniques of conducting the business successfully. Discuss the concept of sustainability and its relevance to BX Shoes Business sustainability is defined as the ability of the business organizations to manage the triple bottom line of the respective business (Bansal and DesJardine 2014). The concept highlights the process used by the business organizations in order to manage their environment, financial and social obligations, opportunities and risks. These aforementioned factors are often referred to as the planet, people and the profit of the business organization. Reports suggest that companies throughout the world need to undertake a more sustainable approach of doing business. A business needs to be sustainable in order to contribute to the betterment of the environment, their customers and making a profit for their business. BX and its Italian collaborate needs to do business by maintaining sustainability, as this will provide competition for them in the end. Maintaining sustainability for the business will enable the BX and the Italian partner to manage the financial resources well. The Italian partner was looking for a well-established Indian company and BX was looking for getting into a new business. The most important criteria for selecting the partner was the financial stability of the organization, as it was a cash-intensive business. Therefore, maintaining sustainability allowed BX Shoes to manage the financial resources appropriately. Initially, the Italian partner was working with different outsources. The business mainly emphasized on exporting completely finished products. However, later BX decided that procurement of raw materials should be conducted by them. This would help BX Shoes to compensate the cost of the raw materials largely. Therefore, maintaining sustainability for the business al lowed BX and the Italian partner to ensure appropriate management and distribution of finances. Business sustainability ensures huge profit for the business. Maintaining sustainability for BX and the Italian partner would allow them to compensate the loss they incurred in the third year. According to the given case study, revenues in the second year increased by 50% whereas the revenue fell drastically by 20% in the third year. This was a trial period conducted by the organization in order to ensure successful establishment of the business. It is then in 1999-2000, both BX Company and the Italian partner made an exclusive merger. After the exclusive merger of both the companies, growth in the business was prominent. Therefore, maintaining and ensuring sustainability for the business enabled BX Company and the Italian partner to manage their financial resources for the overall success of the business. The exclusive merger between the two companies allowed them to maintain sustainability in the business. This was because the involvement of both the companies was not only restrict ed to the design stage but also included sharing responsibilities, trust and involving both the companies in the decision-making process. For example, both the companies are supposed to handle issues if faults were encountered rather putting everything only on one company. Therefore, maintaining business sustainability for BX and the Italian partner will help in the overall success of the business, as this will allow the companies to maintain their financial resources appropriately. Conclusion In this assignment, it can be concluded that both BX Company and the Italian partner were appropriate for each other, as both of them were looking for business expansion. As the Italian partner ventured into a host country, India, BX Company helped the company in understanding the Indian market better. As a result, an exclusive merger between both the companies led to the success of the business. Business sustainability allowed the organizations to manage their financial resources appropriately and use it for progress in the business References Bansal, P. and DesJardine, M.R., 2014. Business sustainability: It is about time. 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